Blogging Really Does Attract Customers

07 Feb 2016
1 minute read

I’ve read several times about how companies start blogs to attract interest in their product. If a company writes good blogs, then it gets attention and receives more awareness about its product. I have been previously skeptical about the true nature of this claim.

I was reading Hacker News today, and I came across an article about frequently obnoxious questions. I guess this stretches the definition of a blog, because it’s actually in the docs—but it was posted as an article on Hacker News.

After reading through the FOQs, which were quite funny, I was intrigued to find out more about the product of this organization. I myself succumbed to the technique, and have now downloaded Taskwarrior. It’s actually quite cool. I didn’t expect that to happen.

EDIT 07/02/2017: Replaced the original FOQ link with internet archive.